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Verizon Case Study

 

Background

Our client invited us to design content for its annual leadership academy program. Though the primary focus was strategic communication within the company, the client wanted the content to be personalized to each participant’s individual needs.

97%
gave scores of 4 or 5 (on a 5-point scale) in overall
recommendation of the program

Solution

We opened access to a course catalog including over 30 classes, and each participant was able to choose the two classes most applicable to their daily needs. We then provided a 12-week structure for completion of this content. In addition to this personalized learning, we hosted an in-person workshop, designed interactive role plays and ran online lectures for the whole group of participants on the following topics: Driving Strategic Impact and Mastering Difficult Conversations.